We are thrilled to inform you that our selection of Sanrio products at Melrose stores has recently been expanded! Our stores now have an even more comprehensive array of the most delightful and beloved Sanrio characters. Initially, our range included a small selection of Hello Kitty plushies and other toys. Later, we excitedly introduced plushies featuring the equally charming Kuromi, Kerropi, My Melody, and Cinnamoroll. These lovable items were previously only found in the kids' department. Additionally, we have added new products designed especially for adults, including charming items tailored for your car. With this expansion, Sanrio enthusiasts of all ages are sure to find something lovely and unique at our stores.
A Little Bit About Sanrio
Sanrio has a rich history dating back to 1960 in Tokyo, Japan, when it was initially founded as Yamanashi Silk Center CO. It wasn't until 1973 that the company adopted the name "Sanrio." The iconic Hello Kitty debuted in 1974, capturing the hearts of fans worldwide. This was followed by the introduction of My Melody in 1975, Kerropi in 1988, Cinnamonroll in 2001, and Kuromi in 2005. These beloved characters have become cultural icons and continue to bring joy to people of all ages.
Founded on the philosophy of "Getting Along Together," Sanrio strives to operate with a sense of support and community from family to friends, to those at school or work, and around the world. Love, joy, and friendship are vital components of Sanrio's mission to create smiles everywhere. Sanrio has many projects, such as its commitment to sustainability, the Sanrio Materiality project, Sanrio Nakayoku Project, #HelloGlobalGoals, Hellosmile, and Hello Dream.
Check out our latest Sanrio products! The video above showcases the exciting Hello Kitty and Friends Supercute Adventures episode, where characters participate in the action-packed Dynamic Derby and have a blast racing around. We've introduced new car items, and what better way to show them off than with your favorite characters behind the wheel? Embrace the spirit of your beloved character and explore our collection, which is available at a nearby store. Take a peek below to see what's in store for you!
New Sanrio Merchandise at Melrose
Looking to give your car a super Kawaii makeover? Look no further than Melrose for all your Hello Kitty and Kuromi car accessory needs. Let's start with the adorable "BDK" 2-piece Hello Kitty Car Seat Covers. These comfy seat covers protect your car's upholstery and add a delightful touch with a vibrant red design, and the lovable Hello Kitty perched on a pile of her signature red bows. The matching "BDK" Black Bow Hello Kitty Steering Wheel Cover complements the seat covers. This steering wheel cover features a delightful red and pink bow pattern at 3 and 9 o'clock positions, the Hello Kitty script at 6 o'clock, and the iconic feline at noon. And let's not forget the "BDK" Hello Kitty Clip Car Air Freshener to add a cherry on top of your Hello Kitty car makeover.
If you're not a fan of the black and red color scheme, don't worry! We also offer the pink "BDK" Hello Kitty Character Head Steering Wheel Cover. This steering wheel cover features a charming bubblegum pink color and a subtle pattern lining the entire wheel, guaranteed to bring a smile to your face as you drive around town. To shield your car from the sun in style, we also have the "BDK" Hello Kitty Beach Tropical Theme Car Sunshade, a perfect match for the pink steering wheel cover.
For those with a bit of a mischievous streak, we've got you covered with our Kuromi-inspired auto accessories. Stay cool with the "BDK" Kuromi Music-Themed Car Sunshade, featuring stylish neon sign-inspired artwork and a striking Kuromi graphic. Pair it with the "BDK" Kuromi Steering Wheel Cover, designed to keep your grip on the wheel as you cruise around town with Kuromi showcased at noon and the word "Kuromi" in a charming script font at 6 o'clock. And to keep your car smelling delightful, check out the "BDK" Kuromi Clip Car Air Freshener. With these lovely Hello Kitty and Kuromi car accessories, you can show off your fandom and style whenever you hit the road.
Two extra items for kids have been added to our mix as well. We have the "UPD" 16" My Melody Backpack and "UPD" 15" My Melody Kuromi Lunch Box.
