The world’s most sought-after toy, Labubu, has creeped into Melrose stores, and shoppers are snapping them up quickly. So, what exactly is Labubu, and what has driven its meteoric rise to fame? This week’s blog will delve into the fascinating story behind Labubu's popularity, exploring its unique appeal and the creativity behind its design.
Additionally, we’ll take an in-depth look at the various Labubu assortments available in Melrose stores, highlighting the exciting features and characters that have captured the hearts of children and collectors alike. Whether you're a curious parent or an enthusiastic fan, continue reading to discover everything there is to know about Labubu and the exciting options awaiting you in-store!
All About Labubu
Labubu is a captivating character from "The Monsters" collection, created by renowned Hong Kong artist Kasing Lung and produced by POP MART, a brand known for its innovative designer toys. Labubu debuted in 2015 through a trilogy of picture books inspired by Nordic mythology, which beautifully sets the stage for her whimsical yet intriguing story.
As an "elvish creature," according to POP MART, Labubu is depicted as a girl monster who embodies a unique blend of charm and fearsome qualities. While her appearance may be somewhat intimidating, characterized by her striking and unconventional looks, she possesses a gentle and kind heart, making her a lovable collectible figure. The inspiration behind Labubu is a fascinating fusion of cultural references, notably drawing from "The Smurfs," a beloved Belgian cartoon known for its quirky blue characters, as well as "Where the Wild Things Are," a classic American children's book that explores themes of imagination and adventure.
Labubu's rise to fame has been significantly influenced by endorsements from popular celebrities, particularly Lisa from the globally recognized K-pop group BLACKPINK. Lisa has expressed her admiration for Labubu in various interviews and showcased her collection on social media, which has undeniably increased Labubu's visibility and appeal. Other notable celebrities who have embraced the Labubu trend include Rosé, also from BLACKPINK, and iconic figures like Rihanna and Dua Lipa, further solidifying Labubu's status as a fashionable and sought-after collectible.
Currently, Melrose stores feature the Labubu collections titled "Fall In Wild" and "Have a Seat" Blind Boxes. The "Fall in Wild" collection feature Labubu clad whymsical and fabulous outfits that is sure to put a smile on the face of almost anyone, while the contents of each Have a Seat blind boxes is a mystery! These collections offer a delightful way for fans and collectors to enhance their collections. With the growing trend of using collectibles as bag charms, Labubu's unique design makes her a perfect addition to any bag, allowing enthusiasts to express their style while showcasing their love for this enchanting character.
